Case studies
Growth Leaks Found and Fixed
Real businesses. Real gaps identified. Real fixes applied. These are the growth leaks we diagnosed and the changes we made to close them.
DryClean Filter
A local dry cleaning service competing for both English-speaking and Korean-American customers in a dense urban market.
Growth Leak
The site was built entirely in English with no Korean-language content or structure. Korean-American customers searching in Korean found nothing. English SEO was optimized for terms the business owner used — not the terms customers searched for.
What CUSTOMi Fixed
Rebuilt the site with a bilingual structure using native-language Korean URLs and Korean-specific content. Rewrote English SEO targeting around actual customer search behavior rather than industry language.
Business Value
The business could attract and convert both English-speaking and Korean-speaking customers with less search waste.
Related offer: Website & SEO Growth Diagnostic → Growth Website Build
Read case study →Bay Area Residential Realty
A Korean-American real estate agency serving buyers and sellers in the Bay Area — a market with significant non-Korean buyer demand.
Growth Leak
The website led with Korean-language messaging and Korean cultural framing. English-speaking visitors, who represented a large share of the potential market, could not quickly understand who the business served or why they should reach out.
What CUSTOMi Fixed
Restructured the homepage to lead with English-first messaging without removing the Korean market appeal. Rebuilt the trust section to reflect credentials and local knowledge in terms that resonate with non-Korean buyers.
Business Value
The site could support broader-market trust without losing its Korean-American credibility.
Related offer: U.S. Market Growth Fix
Read case study →Orion Limo Tour
A limo and tour service offering premium transportation in a competitive market with both Korean-American and English-speaking customers.
Growth Leak
Calls-to-action were vague and placed where visitors rarely reached. The site lacked trust signals — no reviews, no visible credentials, no social proof that would make a first-time customer confident enough to book.
What CUSTOMi Fixed
Moved primary CTAs to high-visibility positions and rewrote them to be specific about the action. Added a trust section with credibility signals appropriate to the premium service category.
Business Value
The inquiry path became clearer for first-time visitors comparing multiple providers.
Related offer: U.S. Market Growth Fix
Read case study →See What Is Happening on Your Site
Every business has growth leaks. The Growth Diagnostic finds yours — and tells you what to fix first.
Request a Growth Diagnostic